Inspired by the land of beauty
NETFLIX | PROCOLOMBIA

For the launch of Netflix's Cien Años de Soledad and in collaboration with ProColombia, we created an emotional campaign entitled "Inspirado en el país de la belleza", that invited viewers to explore the breathtaking beauty of Colombia—the very landscapes that inspired Gabriel García Márquez to craft the magical world of Macondo. Through a heartfelt script, we connected the timeless themes of one of the greatest novels of all time with the real-life wonders of Colombia, turning curiosity into wanderlust and inviting audiences to experience the magic firsthand.